Derek Muller (2018)

In July-August 2018, Think Inc. brought to the stage widely popular science communicator, Dr Derek Muller, together with Emmy Award winning filmmaker, Sonya Pemberton to globally premiere their film Vitamania: the Sense and Nonsense of Vitamins.

Dr Derek Muller, scientist, filmmaker and creator of Veritasium with 5 million subscribers on Youtube is best known for addressing counter-intuitive concepts in science, and for his extraordinary ability to make the most complex stories relatable and entertaining.

In 2018 the world spent $100 billion on vitamins and supplements. Every week, a new benefit is claimed. When we look to scientists for answers and they disagree with each other, how do we decide whether to take vitamins or not? How do we separate the sense from the nonsense?

Vitamania daringly explores the lucrative supplements industry, with a global investigation of the science and history behind it. The discoveries will shift opinions on all sides of the debate.

Vitamania is written and directed by Emmy Award-winning science filmmaker Sonya Pemberton. As the Creative Director of Greenpool Productions, Sonya has written and directed various critically acclaimed and multi-award winning documentaries including Jabbed: Love, Fear and Vaccines.

Audiences in Perth, Melbourne and Sydney joined us to see Dr Derek Muller on stage with Sonya Pemberton, for the global Premiere of Vitamania: the Sense and Nonsense of Vitamins. Ticket buyers had the chance to hear Derek and Sonya discuss their journey and stories, followed by a 30 minutes Q&A session and a special Meet & Greet opportunity for valid ticket holders who were hungry for more.


We may blow your mind, but do not take responsibility for any personal or metaphysical injury.